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  • GROUP PROSPECTING ACCOUNTABILITY

  • The CALL TROOP Program is:

    A group of GROWTH-MINDED Realtors® getting together

    Monday mornings over VIDEO CONFERENCE to engage in

    LEAD GENERATION via PROACTIVE OUTBOUND

    PROSPECTING CALLS.

  • SCHEDULE:

    MONDAY MORNINGS

    9:30AM - 11:45 AM (EDT)

    1

    9:30AM - 9:40AM

    Review of Last Week's Numbers and Results

    2

    9:40AM - 9:55AM

    Prospecting Efficiency Lesson

    3

    10:00AM - 11:30AM

    90 Minutes of Focused Call Time

    4

    11:30AM - 11:45AM

    Metrics/Results Discussion

    In-App Reporting of Call Metrics

     

  • WHAT'S INCLUDED?

    ACCOUNTABILITY

    ACCOUNTABILITY IS THE PRIMARY

    FOCUS OF THE CALL TROOP

    • Structured 90-minute GROUP PROSPECTING over video conference
    • Group post-prospecting RESULTS DISCUSSION
    • Weekly in-app posting of CALL & APPOINTMENT GOALS
    • Daily in-app posting of DAILY CALLING RESULTS

    COACHING

    COACHING IS THE SECONDARY

    FOCUS OF THE CALL TROOP

    • Daily in-app TEXT SUPPORT re: lesson-specific struggles with prospecting
    • Asynchronous in-app PEER SUPPORT
    • Coaching around prospecting MINDSET and obstacles

    EDUCATION

    WEEKLY MINI-LESSONS ON OVERCOMING THE CONSCIOUS AND

    UNCONSCIOUS BARRIERS TO DISCIPLINED PROSPECTING

    • Weekly 10-minute pre-prospecting MINI-LESSONS
    • Lesson topic discussion in small Squads
    • In-app individual and Squad Q&A on lesson topics
    • Collaboration with peers and Squad Leaders on how to increase CALL EFFICIENCY

    COMMUNITY

    THE AGENT COMPOUND ONLINE COMMUNITY

    APP COMMUNICATIONS AND RESOURCE HUB

    • Access to your Squad's Space on the app
    • Communicate and STRATEGIZE with other Agents during and post-program
    • Create/Join public and/or private GROUPS with like-minded peers
    • Browse and contribute to DISCUSSION TOPICS
    • Grow knowledge and skills in your areas of choice through PEER CONNECTIONS

  • WHAT'S INCLUDED?

    ACCOUNTABILITY

    ACCOUNTABILITY IS THE PRIMARY

    FOCUS OF THE CALL TROOP

    • Structured 90-minute GROUP PROSPECTING over video conference
    • Daily in-app reporting of CALL METRICS
    • Group post-prospecting RESULTS DISCUSSION
    • Weekly in-app reporting of APPOINTMENT GOALS/RESULTS

    COACHING

    COACHING IS THE SECONDARY

    FOCUS OF THE CALL REGIMENT

    • Daily in-app TEXT SUPPORT re: lesson specific struggles with prospecting
    • Asynchronous in-app PEER SUPPORT
    • Coaching around prospecting MINDSET and obstacles

    EDUCATION

    WEEKLY MINI-LESSONS ON OVERCOMING THE CONSCIOUS AND

    UNCONSCIOUS BARRIERS TO DISCIPLINED PROSPECTING

    • Weekly 10-minute pre-prospecting MINI-LESSONS
    • Daily in-app individual and group Q&A on lesson topics
    • Daily real-time suggestions from peers and Squad Leaders on how to increase CALL EFFICIENCY

    COMMUNITY

    THE CALL TROOP ONLINE COMMUNITY

    APP COMMUNICATIONS AND RESOURCE HUB

    • STRATEGIZE with other Agents during and post-program
    • Create/Join public and/or private GROUPS with like-minded peers
    • Browse and contribute to DISCUSSION TOPICS
    • Grow knowledge and skills in your areas of choice through PEER CONNECTIONS

  • WHAT IS NOT INCLUDED?

    The Call Troop Program is NOT:

      • IT'S NOT A SALES TRAINING PROGRAM
        • We believe the first step to improving sales skills is to increase your weekly CALL & APPOINTMENT volume, using your CURRENT capabilities and sales skills (to consistently hit your ACTUAL weekly appointment capacity).
      • IT'S NOT A SYSTEMS IMPLEMENTATION COURSE
        • We believe the very first systems to master are CALL EFFICIENCY & APPOINTMENT SETTING - using your existing skills and abilities, within the confines of your current tools and administrative support.
      • IT'S NOT A TOUCHY-FEELY SPACE
        • This is NOT the place to bring your excuses or your beliefs that are not rooted in reality. We are seeking excellence through DATA-DRIVEN realities, and we aren't afraid to call each other out. We value TRUTH over COMFORT, and CANDOR over DIPLOMACY.

    • WHAT IT'S NOT!

      The CALL TROOP is NOT:

      • IT'S NOT A SALES TRAINING PROGRAM
        • We believe the first step to improving our sales skills is to increase our weekly CALL & APPOINTMENT volume, using our CURRENT capabilities and sales skills (to consistently hit our ACTUAL weekly appointment capacity).
      • IT'S NOT A SYSTEMS IMPLEMENTATION COURSE
        • We believe the very first systems to master are CALL EFFICIENCY & APPOINTMENT SETTING - using our existing skills and abilities, within the confines of our current tools and administrative support.
      • IT'S NOT A TOUCHY-FEELY SPACE
        • This is NOT a place we bring our excuses or our beliefs that are not rooted in reality. We are seeking excellence through DATA-DRIVEN realities, and we aren't afraid to call each other out. We value TRUTH over COMFORT, and CANDOR over DIPLOMACY.
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      You're tired of the "Revenue Rollercoaster"

      You see Daily Prospecting as the Solution

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      You're already great at ATTRACTING business to you through effective marketing and repeat/referrals from past customers.

       

      You're ready to add more consistency and predictability to your revenue by proactively SEEKING new business on a daily basis.

       

      You understand that prospecting is not simply reaching out to unmet prospects. It's keeping in touch with your SPHERE and PAST CLIENTS in a regimented, systematic way.

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      You feel as though every day is like Groundhog Day

      Obstacles keep getting in the way of your Calls

       

      You are constantly knocked OFF-TRACK by a seemingly never-ending stream of urgent priorities.

       

      You plan your calls for the morning. You BLOCK TIME in your calendar. But your calls still don't get done.

       

      You MOVE YOUR CALLS to an afternoon slot... then an evening slot... then the weekend... each time believing you'll do them later. And each time realizing they don't get done there either.

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      You've tried traditional Accountability

      A Coach. A Friend. A Peer Group.

       

      You and a friend or co-worker decided to "HOLD EACH OTHER ACCOUNTABLE". It worked for a while. Then one of you had another "urgent" priority one day. That was the beginning of the end.

       

      Then you tried a PEER GROUP. It worked a little longer. Until people started bailing for their own "urgencies". Then you added penalties and fines. That worked too... for a bit. Then it didn't.

       

      Then you paid a coach. That worked well. Until you outmaneuvered your coach with your "LEGIT REASONS" for not getting your calls done. And your coach just wasn't equipped to help you.

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    • How to Register

      1

      Answer with 3 Yesses

      If you can wholeheartedly say YES to all 3 items above, then this program may be a good fit for you.

      2

      Schedule a Call to Register

      Schedule a 9-minute call so we can determine if this is the right program for you.

      3

      Decide on a Path Forward

      Together we'll decide to either enroll you in the next session or create an alternative plan for you.

    • SQUAD LEADERS

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      Jenna Swinwood

      Broker of Record

      JENNA & CO. GROUP REALTY

    • TROOP COMMANDER

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      Marty McSweeney

      Director of Coaching

      STANDARDS COACH

      Building Sales Teams since 1993

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